Apoorva Mukhija

Apoorva Mukhija
Born	28 July 2001 New Delhi, India
Nationality	Indian
Occupation	Content creator, actress
Years active	2019–present
Education	B.Tech in Computer Science
Alma mater	Manipal University Jaipur
Known for	The Rebel Kid, social media storytelling, web series and films

Apoorva Mukhija is an Indian digital content creator and actress, best known by her online persona The Rebel Kid. She rose to prominence through short-form comedic storytelling videos on Instagram and YouTube, where her relatable narration style gained widespread popularity among Gen Z audiences. She later expanded her career into acting, appearing in web series, films, and reality television shows.

Early life and education

Apoorva Mukhija was born on 28 July 2001 in New Delhi and was raised in Noida, Uttar Pradesh. She comes from a Hindu family. Her mother, Anita Mukhija, has frequently been referenced in her content, while details about her father remain private. She has a younger brother.

She completed her schooling in Noida and later pursued a Bachelor of Technology degree in Computer Science from Manipal University Jaipur. During her college years, she began experimenting with short-form video content, which gradually evolved into a full-time creative career.

Digital career

Mukhija gained recognition for her distinctive narration style that combined humor, awkward realism, and personal anecdotes. Her sketches and storytime videos resonated with young audiences for their candid depiction of everyday situations, including college life, family interactions, and social awkwardness.

By 2025, she had amassed over 4.5 million followers on Instagram and more than 1.3 million subscribers on YouTube. She is also widely known by her alternate online monikers such as Kaleshi Aurat, which became popular catchphrases among her followers.

Acting and television

Apoorva Mukhija made her acting debut in 2023 with the web series Who's Your Gynac?, where she played the role of Akshata Mesharam. The role marked her transition from digital content creation to scripted acting.

She later appeared in Baat Pakki (2025), portraying the character Gunjan, and made her film debut with Nadaaniyan (2025), where she played Rhea Vohra. In the same year, she participated in the reality competition series The Traitors, expanding her visibility beyond social media audiences.

She has also been a recurring guest on the talk show Brave Talk with Nikhil & Friends since 2025.

Awards and recognition

Mukhija has received recognition for her digital storytelling and influence. She won the Who's Next Influencer Award for Storyteller of the Year in 2024 and the Cosmopolitan Blogger Award in the same year.

Public image and controversies

Known for her outspoken personality, Mukhija has occasionally found herself at the center of online controversies. In 2025, discussions involving comedian Samay Raina and disputes with fellow creator Sufi Motiwala attracted media attention. She has generally addressed criticism directly through her platforms, maintaining an open dialogue with her audience.

Personal life

Apoorva Mukhija is unmarried as of 2025. She has not publicly disclosed details about her romantic relationships and remains focused on her career. She often emphasizes individuality, confidence, and authenticity in her public messaging.

Net worth

As of 2025, her estimated net worth is approximately ₹5 crore, derived from brand endorsements, digital content revenue, acting projects, and public appearances.